Well the topic I will be discussing today will be about Inbound Sales. According to New Breed Marketing, "Inbound Sales is the process of focusing on individual buyers and their personal needs, points of pain, frustrations and goals. It is essential that you understand your customers and prioritize their needs first. In the world of Inbound the sales process is changing because the buying process is changing. Giving the customer what they want in a delightful experience is a good inbound sales approach.
Here is a list of great ways of transforming the way you sell. Number one, you want to make sure you are targeting the right people. This is goes back to your buying personas and knowing who you are trying to target. Research your leads and check social media and the companies information. You want to know the basics like their size, revenue, what they sell/who they sell to, etc. Understand the company with in the news side and check social media. Companies with social media are more successful than ones that don't use it. Next is connect with accounts by building trust and being unbiased with your prospects and understanding their approach to their company. Lastly, transform how people see you as a sales person and listen to them. You can't seem to be someone who is just interested in selling something you need to make the prospect comfortable and being trusting is going to seal the deal. People buy from people who they trust so once trust is established then you are able to help your customer. So guys I thought I would keep this one short however sales is very crucial to Inbound and keeping an open mind will help the growth of your business.
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