Week 7: Ad Extensions

Have you ever noticed on a ad on Google there is one either on the top of your search results or off to the side of your page. Well the last part of your ad will have your store or business information which is called an ad extension. This will give customers more reason to click on your ad if they don't have to search for you. The site links are able to group the top 6 options your customers will more than likely click on. For example store information, address, and phone number (call extension), etc.

There are no fees for using ad extensions. You are able to see the results in minutes. People want convenience and don't want your site to be a hassle or else they will look elsewhere. One time I was trying to order a pizza online and I was having so much difficulty with the site. However when I went to search on to another pizza place near my location It was one two three! I was able to look their name up and they gave me an extension of store information like an address, phone number, and the menu. One thing people want is simplicity because they are already having a long day and want to just sit and relax.

You will see results as soon as you get your information up there just give it a try!